Invest in a responsive website!
Beginning April 21, Google will increase the ranking of sites that are mobile-friendly and surface app results much higher.
Google says that the change will have a “significant impact” on all mobile searches in all languages worldwide, but as a result Google says that users will find higher quality results.
Along with this change, Google will start to use more information from indexed apps as a factor when ranking search results for users that are signed-in and have the app installed.
These changes are great news for mobile users as it should help motivate those sites that still don’t have a mobile site to actually build one.
Don’t let this cause you anxiety…Just get started soon on getting your website responsive.